Dublin-based broadcaster and media company, Clubber TV has partnered with LiveU and easylive.io, a LiveU company, to bring high-quality, live transmission of a wide variety of domestic and international sports to fans globally.

Clubber TV is Ireland’s newest destination for high-quality sport and has focused on rights acquisition across Irish domestic sport, with over 300 GAA games broadcast to date with ambitions to cater for sports fans across a wide range of domestic and international sports codes.

LiveU (who works with AP, CBS, Fox, and Sky News) is shaping the future of live video, powering video production workflows and cloud services for news, sports, and other verticals. Building on its global market leadership and innovation, LiveU offers the highest quality, reliable and cost-effective end-to-end solutions for all types of live productions – producing more for less. Its broad portfolio ranges from its portable production-level field units and smartphone apps to satellite/cellular hybrid solutions and nextgen cloud-based IP management, orchestration, ingest and distribution solutions.

easylive.io is a pioneer in the live-streaming market working with international organisations such as Paris Saint Germain, Olympique de Marseille, AS Roma and BeachSoccer WorldWide. Its platform offers a suite of professional cloud-based services to produce, process and broadcast live videos everywhere needed. It ensures the reception of all format types and their conversions for optimal management and redistribution to multiple destinations simultaneously. The easylive.io all-in-one, cloud-based live streaming production studio, combines all of the tools needed to edit, mix and broadcast live streams by operating in an entirely collaborative, browser-based environment. LiveU acquired easylive.io as part of its strategy to expand its cloud video platform enabling customers to grow their audiences with original, interactive and quality live content.

Clubber TV CEO and Founder, Jimmy Doyle said “We’re delighted to be partnering with LiveU and easylive.io. With live sport broadcasting, the key deliverables with production feeds are stability, image quality and signal resilience. Audiences expect nothing less. With our collaboration with LiveU and easylive, they have delivered on these objectives, allowing Clubber to create a new and more efficient broadcast delivery with uncompromised reliability at considerable cost savings over traditional broadcasting methods."

Clubber TV Co-Founder, Dermot Rigley said, "This deal is significant for Clubber TV, in partnering up with an industry leader like LiveU and easylive.io, it allows us to bring cost-effective live sport coverage at scale to audiences in new markets, both domestic and international. This partnership is part of our overall rights acquisition strategy, and we look forward to making more announcements in the coming months with regards providing great sport for fans on Clubber TV."

Easylive.io, Sales Director, Deborah Carella said: “Working with Clubber TV since the beginning of this huge operation was a blast. It has been a journey of learning and collaboration between easylive.io, LiveU and Clubber TV to operate a new business model for their live events. They understood the power of the cloud and the live streaming for their workflow and they achieved great results by offering a solid user experience using our scalable technology. I’m sure this is only a first step leading to an additional expansion for the company and gathering further fan engagement for their audience where content is key.”

LiveU, UK Country Manager, Malcolm Harland said: “The Clubber TV team are already experienced users of our first-generation Solo products. The introduction of LiveU Solo PRO adds a significant increase in video quality due to the latest generation hardware HEVC compression we use, without compromising the small size and low-power footprint that Solo is renowned for. This will really benefit the live event coverage that this new GAA rights agreement brings. We are delighted to be partnering our technology and solutions with Clubber TV to deliver such a capable, flexible and highly reliable end-to-end workflow, and look forward to the continued expansion of our relationship.”